Recommendation engine for e-commerce
Request
Create multiple engines to recommend the best set of products for individual users across different sections of the site:
- Home Page: “Most suitable for you”, “Similar to previously viewed products”, “Offers for you”, “Most sold”
- Product page: “Alternatives” and “Frequently bought together”
Approach
A mix of statistical models and highly customized algorithms with deep knowledge of e-commerce logics.
Result
Over 6x better than previous engine.
Categories
Type
AI & Data Science
Need
Benefit
Business function
Industry
Fashion & Design, Telco, Media, Entertainment, Advertising, Utilities, Real estate, Finance, Software, Tourism and events, Education, Goods Production & Distribution, Retail Distribution, HORECA
Business Model
Business Size
