Business-centricity, by design
We’ve been speaking to companies for more than 25 years and know that businesses need to combine short-term actionability and long-term strategy.
How do we tackle this?
1. Dual-track modeling: We use high-performing black box models - like Neural Networks - for immediate, actionable results and interpretable models, such as Generalized Linear Models (GLM), for long-term insights and strategic understanding.
2. Variable Importance analysis: We leverage algorithms like VIMP (Variable Importance) on Random Forests to identify and prioritize the most influential factors in a model, helping businesses focus on the most impactful variables for decision-making.
3. Human-controlled process: We "stylize reality," for example through Kohonen Maps, to provide visual representations of complex data and really enable effective decision-making.